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Mads was born and raised in the frigid wilderness of Norway, and spent nine years in Asia working in the film, TV, and commercial industry. He was formerly at Endemol Shine as their lead Creative Producer for the region, eventually leaving Asia and becoming a Senior Creative & Director at Media.Monks Amsterdam. He is currently based out of Vancouver where he works as a freelance director and creative.

He has a Bachelor's Degree in film and has created content for clients like Netflix, Universal Studios, the Michelin Guide, Samsung, IBM, L’Oréal, MasterCard, Marriott, Discovery Channel, and countless more. He has two Cannes Lions awards and a CLIO for his creative TV commercial work.

Although there are no limitations to the genres he can work in — he has done narrative films, animated shorts, travel documentaries, TVCs, you name it — his abiding personal love is for the bizarre, offbeat, and peculiar. 

In the future, he plans to make movies about giant sea creatures.

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